Shifra's photographic explorations of the city highlight dynamic attributes of steel, stone, and glass that are easily overlooked in daily life. Dissembling space and skewing the conventions of perspective, her large format photography allows audiences to encounter the world from unusual points of view. “I love the bustle and noise of the city, and in it I discovered the magic world of reflections,” she explains. With her studies of reflection in the urban world, Shifra bends our sense of reality by selecting vivid settings and cropping out orienting details for amplified visual impact. In this world a mirror, puddle, or overlapping panes of glass hold exciting visual puzzles that possess levels of meaning. Other works are more graceful in their simplicity; textures of decrepit buildings with layers of paint, concrete, and wood are transformed into painterly elements.

Her photography has been exhibited since the late 1970s with enthusiastic acclaim and was recently featured in two solo exhibitions and collected in a book. Shifra lives and works in Ramat-Gan, Israel.